I have been thinking a lot about decorum recently. There are so many things people don’t do not because they are unethical or illegal, but simply because someone at some point has decided that doing those things would be rude. The closer the planet creeps to a climate apocalypse and the closer the country creeps to an internal conflict that will kill people, the more vestigial this all feels, and the less interested I feel in maintaining those norms.

In my opinion, the first norm to go should be comfort for very rich people. Being rich, as I have written many times, is a choice. It is not like being poor, which is a hardship from which you may never escape. Someone with too much money can always give some of it away. Being rich is not some inherent self. It’s not a prison. It’s greed, and it’s a choice. Choices, as every child is taught, have consequences. At this moment, though, the consequences for very rich people’s terrible behavior tend to land on everyone else. We are the ones hurting so that they can have fewer taxes.

All of that is to say, I have decided that I no longer think that privacy is a right that the ultra-rich deserve. If you choose to, say, take a three-minute flight across Los Angeles instead of sitting in a car, the people who will die of thirst when the country runs out of water, possibly very soon, should get to know what you did and yell at you about it. That doesn’t seem remotely sufficient, but at least it’s something.

For this reason, I’ve really enjoyed the existence of accounts like @elonjet, which has almost 500K followers on Twitter and simply tracks where Elon Musk’s jet is. Planes have to report their locations. Boats have to report their locations. That information is public. A little shame can go a long way, or might if the person at which it is directed was still capable of feeling it.

The most recent of these accounts that I’ve enjoyed is called @DanSnydersYacht. As you can imagine, it tracks Dan Snyder’s yacht location, and also sometimes that of his jet. This is particularly relevant because Dan Snyder is currently fleeing any kind of accountability he could possibly face for decades of bad behavior.

As my colleague Ray Ratto wrote, “Danny Snyder is to shame what Chet Holmgren is to that vague bloated feeling from overeating.” But that doesn’t mean that shaming him is not worth the effort. If he can’t feel shame, maybe we can create rage high enough and hot enough that it might be put…