The future of yachting isn’t outlandish design, it isn’t a remapping of cruising grounds; and it most certainly isn’t caused by monumental shifts. The future of yachting is already here, it’s always been here. We continually grow and develop as a result of and for market demands. Photo: Medasia Marine and Yachting Technology helps of course. Data has made us more informed and more acute in our decision-making and analysis. Meanwhile, digital tools have improved connectivity and workflows that create more streamlined and efficient practices. As a result of these technological developments the world has shrunk; travel is no longer a necessity for many of our operations. And these tools are improving, fast.

So when we think about the future of yachting it’s not so much yachting itself that’s changing, it’s how we work together as an industry that’s changing. It’s how we use the new tools we have at our disposal. Medasia Marine & Yachting – the yacht agency & procurement company that straddles two of the most important regions in the industry: the Mediterranean and Asia – knows this only too well. And is about as future-proofed as you can get. SuperYacht Times sat down with CEO, David Farmer to hear more. Photo: Medasia Marine and Yachting David, can you run through the core…