Michelangelo, your experience goes back some time and you have an impressive knowledge of the yachting industry, both in power and sailing yachts. What are the challenges ahead in achieving operational excellence?

Many of the challenges we face today in our industry are shared across various yards, which offers potential synergies, although market requirements and customer orientation remain specific between power and sailing. First of all, adding features and contents to the Yachts, increasing guests’ comfort, without compromising on performance and seaworthiness. Second, improve quality and customer satisfaction for Owners that are benchmarking our product (definitely high complexity and low volume) versus quality they find on products from more industrialized sectors (luxury cars, planes, technology gadgets, etc). Finally introducing more and more green and sustainable solutions both in building and while using the Yachts. All this while also making the business sustainable in the long term, in terms of costs and new investments, which for sure requires achieving operational excellence.

Michelangelo Casadei

Nautor Swan is an icon, the brand DNA is based on pillars of Elegance, Excellence, Reliability and Performance: how do you and your team work to strive to deliver those elements in every model? Which are the stages and tools of the industrialization process, to gain operational excellence?

To answer the challenges I mentioned, we need to combine…