Gruppo Boero Yachting Division Strategy
, 2022-09-27 10:45:00,
The Yachting Division of Gruppo Boero, with its brands Boero YachtCoatings and Veneziani, has announced it will be planning to evolve as a unified global supplier for the full paint system. The Italian superyacht paint specialists are planning to provide a wide range of services to support partners and clients on top of their existing services.For over fifty years, Boero YachtCoatings has played a vital role in the industry by providing high-quality yacht coatings to both pleasure craft enthusiasts, and major shipyards. The new evolved strategy will be unveiled at Europe’s most prestigious boat and yacht shows, along with the new product range and a vision focused on sustainable innovation.
Boero YachtCoatings have positioned themselves as a unique supplier by being able to deliver high-quality products, with a guaranteed performance and beauty that leaves them unmatched. They offer a global network of national and international distributors and professionals, with technical sales support available in the main business hubs around the world.Their close relationship with their customers has encouraged them to develop leading edge coatings that are produced using selected raw materials, in compliance with the latest legislation and production processes.
The group plans to present their new evolution at…
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